Various oysters on a bed of crushed ice.
Logo with the words 'Echo & Rie' in black, elegant script font.

Overview:

Echo & Rig (of award-winning hospitality group, The Goat) completely reimagined its brand story with an entirely new suite of touch points.

Epic Playdate was tapped to strategically design and build the 360-suite from identity to website to all social channels and more.

Client:
Echo & Rig

Vertical:
Hospitality, Restaurant, Food & Beverage

Scope of Work:
• Brand Positioning • Website Design & Build
• Brand & Identity • Tonality Suite
• Strategy • Creative Direction

Go-Live:
February 2023

Blank white background
A white cat lying on a blanket with colorful patterns.
Person using tongs and a skewer to cut a grilled piece of meat on a wooden cutting board, with a white plate and more cooked meat in the background.
Close-up of a colorful abstract painting with black outlines, featuring blue, purple, yellow, and green sections, partially obscured by a blurry green plant in the foreground.
A top-down view of a dinner table with various dishes including a large grilled steak, roasted vegetables, salads, grilled bread, red wine, and water glasses, with utensils and napkins.
Close-up view of burning logs with bright orange flames in the background with website text overlay.

ELEVEN HOSPITALITY GROUP

White back arrow icon on black background

MY PERSONA

Two white arrows pointing to the right on a black background.